Understand your team beyond workplace behavior
DISC measures 4 behaviors. MBTI gives 16 types. Opinion DNA maps 48 dimensions — personality, values, and thinking patterns — revealing why your team collaborates the way it does.
Most workplace assessments tell you how people communicate. They don't tell you what they value, how they make moral judgments, or how they process ambiguity. Yet these deeper patterns drive the real dynamics on your team — the cultural clashes, the unspoken tensions, the decisions that divide the room. Opinion DNA was built with 60+ researchers to map the complete psychological landscape: personality traits, moral foundations, cooperative virtues, personal values, and cognitive patterns. For organizations, this means seeing the hidden forces that shape culture, collaboration, and conflict.
Why Opinion DNA for hiring and recruitment
Reveal hidden values dynamics
When one team member scores high on Authority and another on Self-Direction, every decision becomes a power negotiation — and neither person knows why. See these patterns clearly for the first time.
Build cognitive diversity
Teams with diverse thinking styles make better decisions. Measure Need for Cognition, Intellectual Humility, and Dogmatism across your team to build genuine cognitive diversity.
Go deeper than communication styles
DISC tells you how people communicate. Opinion DNA reveals what they believe, what they value, and how they think — the forces underneath workplace behavior.
Facilitated workshops available
Our trained facilitators guide teams through their collective Opinion DNA results, building shared understanding and actionable strategies for better collaboration.
Key dimensions for this use case
Opinion DNA measures 48 dimensions. These are particularly relevant:
How it works
- 1
Take the assessment
179 questions, 10-15 minutes. Auto-saves your progress.
- 2
Get your 48-dimension profile
Scores across personality, values, and meta-thinking with population comparisons.
- 3
Read your AI-generated report
Personalized insights covering life, career, and relationships — unique to your profile.
Other use cases
Frequently asked questions
Should we use personality tests for hiring decisions?
We recommend using Opinion DNA for team development and understanding, not as a hiring screening tool. The deepest value comes from building shared understanding within existing teams — revealing the values and thinking patterns that drive collaboration and conflict.
How is this different from DISC or CliftonStrengths?
DISC measures 4 behavioral styles. CliftonStrengths measures 34 talents. Neither measures values, moral foundations, or cognitive patterns. Opinion DNA's 48 dimensions include personality traits plus the deeper layers that actually drive team dynamics — what people care about, how they make moral judgments, and how they process information.
What's the team pricing?
Contact us at hello@opiniondna.com for team and organization pricing. We offer volume discounts and facilitated workshop packages.
Ready to discover your 48-dimension profile?
Personality, values, and meta-thinking — mapped across 48 dimensions with an AI-generated personal report. Built with 60+ experts from Oxford, Cambridge, NYU, and UPenn.
Start My Assessment — $47One-time purchase. Lifetime access. 30-day money-back guarantee.